“There is no greater agony than bearing an untold story inside you.”
-Maya Angelou

Welcome To Book Lab

Do you think you might have a book in you, but aren't sure where to begin or what the book-writing process even looks like?

Or do you think you're ready to get started and just need some basic guidance?

And should you pursue self-publishing or traditional publishing? Do you need an agent, and how do you find one?

You've got questions, Book Lab's got answers.

What is Book Lab?

Well, I’m so glad you asked. Book Lab is your go-to for info about writing a non-fiction book.

Lots of folks think they might have a book in them, but aren’t sure how book writing “works,” or how to get started.

Plus they’re not ready to hire a one-on-0ne coach or commit to an expensive program.

That’s why I created Book Lab.

With Book Lab, you get all the basics about non-fiction book writing and publishing. You’ll learn:

  • How to clarify your “big idea” and figure out if it really wants to be a book

  • How to identify your audience and write for them

  • How to herd your wild ideas into a stable of thoughts that actually make sense

  • How to construct a chapter outline

  • What your writerly voice is and how to find it

  • How to get started writing… and keep going (including how to dance with your inner critic)

  • The difference between self-publishing and traditional publishing and how to decide which is right for you

  • Whether you need a book proposal and what one includes

  • Whether you need an agent and how to find one

  • What a platform is and whether you need one

What Book Lab is not

Book Lab is designed to be a complete offering. It’s not a setup to get you to buy a larger program or coaching package from me. Certainly you’ll be welcome to do that if you want, but Book Lab is not a glorified sales pitch. You’ll get what I’ve promised, period.

What about all those co-publishing, writing contest, and incubator programs?

Some of them are perfectly fine. Others are money pits, leaving you with little more than an unfinished manuscript and a hole in your bank account. And up front, it can be hard to tell the difference. I’ve had too many people, in debt and dejected, land on my doorstep after these types of experiences. That’s part of the reason I created Book Lab—to help you get a sense of clarity and direction before you get in deep—emotionally and financially—with your book idea.

How does Book Lab work?

You’ve got two options for participating in Book Lab:

Live Option

You can attend two live online classes where I’ll give you loads of info and answer your questions. You’ll also receive a few assignments designed to help you get focused, get started, and see if there’s any “there, there.”

Does your idea have wings? Does it have an audience? Does it work as a book (or would it be better as an article, blog, or podcast)? Is it something you love enough to hang out with through an entire book writing and editing process?

You’re about to find out!

Classes take place over the following two Sundays:

  • ACK! You missed the deadline for the next live session.
    But don’t fear—more dates are coming soon. Sign up below
    for my newsletter and be among the first to know.

You’ll get 4 hours total of live online instruction and Q&A, along with handouts and assignments. You’ll also have unlimited access to recordings of the classes. Sessions are spaced two weeks apart to give you time to complete the assignments so you can get the most out of both classes.

Self-Study Option

With the self-study option, you get access to recordings of all of the classes, along with the handouts and assignments.

What’ll Book Lab cost me?

Live: $145
Self-Study: SPECIAL OFFER! From now until June 30, do the self-study for $49 (regularly $65)

YES! How do I sign up?

Signup is easy. Simply use this link to pay your enrollment fee. (Please include a note that it’s for Book Lab.)

You’ll get a confirmation and welcome from me within 24 hours. Then it’s off to the races!

Got Questions?

I’ve got answers. Just zip me a note.

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I started in the publishing business nearly 25 years ago after attending the University of Denver Publishing Institute, an acclaimed graduate program. And I’ve been a writer for almost as long as I’ve been able to hold a pencil.

During my years in publishing, I worked in acquisitions and developmental editing on books by acclaimed authors including Steven Pinker, Carol Dweck, Bessel van der Kolk, Antonio Damasio, and another guy you might have heard of named Neil deGrasse Tyson.

I’ve also published two of my own award-winning books, the second of which is in its third edition.

Now I work with people one-on-one and in small groups to help their books come to life. See what some of them are saying about me here.